Why join a networking group?
Successful Networking depends on developing business relationships with others who place a similar importance on this approach. You probably have a number of these relationships in place, but it can be difficult to generate enough in a small business where you work with a limited number of clients & suppliers.
When you find a group that you feel may be right for you there is one huge benefit. The shared commitment to building those business relationships. If you are wondering about joining a group just ask yourself how long it would take to build that number of positive relationships outside one at a time.
As you develop a high level of trust with others in the group you are able to:
- Specialize in what you are really good at
- Reduce your costs of selling
- Reduce risks
- Work with other companies on larger projects
- Improve credibility
- Give & gain specialist information
- Give & gain hard to get business intelligence
- Give & gain referrals
The Networking groups that work well do so because of the high level of trust in the relationships.